Sarris Marketing

Background: In the era of remote work and home offices, WorkNest aimed to be the go-to platform for professionals seeking inspiration for their workspaces. The startup wanted a platform where users could share, discover, and discuss workspace designs and setups. They reached out to our team to materialize this vision.

Challenge:

1. Designing an interface that showcases diverse workspace setups.

2. Incorporating features for community interactions.

3. Ensuring easy upload and categorization of workspace photos.

Solution:

1. Dynamic Gallery Layout: We utilized a flexible gallery layout, auto-adjusting based on image dimensions, ensuring each workspace was displayed optimally.

2. Workspace Stories: Borrowing from popular social media features, we added a 'Stories' function where users could share the journey of building their workspace. This allowed for deeper engagement and narrative sharing.

3. Interactive Forums: To foster community discussions, we added topic-based forums. Here, users could discuss everything from ergonomics to the best desk plants.

4. Smart Categorization: On uploading, the platform prompted users to tag workspace elements (e.g., "standing desk", "LED lighting", "minimalist") making it easier for others to discover specific inspirations.

Outcome:

WorkNest rapidly gained traction in the remote-working community. Within six months, it had over 500,000 active users and a daily upload of around 2,000 workspace photos. The forums buzzed with activity, turning the platform into not just an inspiration hub but also a resource center for workspace design.